2 Economics and Business eBooks

Lean Six Sigma For Dummies by John Morgan
Lean Six Sigma Business Transformation For Dummies by Vince Grant
Beyond Fair Trade: How One Small Coffee Company Helped Transform a Hillside Village in Thailand by Mark Pendergrast
Pierre Bourdieu, "The Social Structures of the Economy"
Making Money with Donor Newsletters by Tom Ahern

Lean Six Sigma For Dummies by John Morgan
English | 8 Oct. 2015 | ISBN: 1119067359 | ASIN: B016F6CXY8 | 336 Pages | AZW3 | 4.91 MB
Maximise the quality and efficiency of your organisation with Lean Six Sigma
Are you looking to make your organisation more effective and productive? If you answered "yes," you need to change the way it thinks. Combining the leading improvement methods of Six Sigma and Lean, this winning technique drives performance to the next level—and this friendly and accessible guide shows you how. The third edition of Lean Six Sigma For Dummies outlines the key concepts of this strategy and explains how you can use it to get the very best out of your team and your business.
The jargon-crowded language and theory of Lean Six Sigma can be intimidating for both beginners and experienced users. Written in plain English and packed with lots of helpful examples, this easy-to-follow guide arms you with tools and techniques for implementing Lean Six Sigma and offers guidance on everything from policy deployment to managing change in your organisation—and everything in between.
Gives you plain-English explanations of complicated jargon
Serves as a useful tool for businesspeople looking to make their organisation more effective
Helps you achieve goals with ease and confidence
Provides useful hands-on checklists
Whether you want to manage a project more tightly or fine-tune existing systems and processes, the third edition of Lean Six Sigma For Dummies makes it easier to achieve your business goals.

Lean Six Sigma Business Transformation For Dummies by Vince Grant
English | 30 July 2014 | ISBN: 1118844866 | ASIN: B00MBENXXE | 289 Pages | AZW3 | 3.6 MB
Use Lean Six Sigma to transform your business.
Lean Six Sigma is a powerful method for improving both the efficiency and quality of projects and operations. In this new book, the team that bought you Lean Six Sigma For Dummies shows you how to take Lean Six Sigma to the next level and manage continual change in your organization. You'll learn to design a roadmap for transformation that's tailored to your business objectives; develop and implement processes that eliminate waste and variation across the company; synchronize your supply chain; and successfully deploy Lean Six Sigma over time.
Lean Six Sigma Business Transformation For Dummies shows you how to:
Define your transformation objectives and create a bespoke 'Transformation Charter' for your organization.
Assess your company's readiness for transformation.
Establish a 'Transformation Governance System' to help you manage the transformation programme effectively.
Bring your people with you! Plan and achieve the cultural change needed to make the transformation process successful.
Join up the dots between planning and effective execution with Strategy Deployment.
Deploy a 'Continuous Improvement' toolkit to achieve everyday operational excellence.
Sustain the transformation programme and widen the scope across the organization (including deploying to the supply chain).
Adopt a 'Capability Maturity Approach' to drive business improvement – recognizing that change is a continuous transformational journey, just as pioneers like Toyota have done.
Use a range of Lean Six Sigma Tools – using the right tools, at the right time (and in the right order!) enables continuous improvement by eliminating waste and process variation.

Beyond Fair Trade: How One Small Coffee Company Helped Transform a Hillside Village in Thailand by Mark Pendergrast
English | November 7th, 2015 | ISBN: 1771640472 | 296 Pages | PDF | 15.69 MB
In 2006, prominent businessman John Darch met with a man named Wicha Promyong. That meeting led to the establishment of an equal partnership business venture—a partnership that goes beyond fair trade and shows that capitalism can have a human side.
Today the Doi Chaang Coffee Company's coffee can be found across the world.
Mark Pendergrast takes the reader on a journey through time and place as he leads us through the history of the ancient, persecuted hill tribe, the Akha, from their very roots to their current status as makers of one of the world's top coffees. Along the way he explains the history of cash crops ranging from opium to coffee, the latter being the crop that has saved the Akha and restored a sense of pride in the Akha people. He tells the story of John Darch and Wicha Promyong and acknowledges their primary role in this story, but he also tells the story of the many people without whom this venture may never have succeeded. This is not a story about charity; it is the story about a real partnership based on a groundbreaking approach to international business practices.

Pierre Bourdieu, "The Social Structures of the Economy"
English | 2005 | ISBN: 0745625401, 0745625398 | 180 pages | AZW3 | 2.4 MB
Much orthodox economic theory is based on assumptions which are treated as self-evident: supply and demand are regarded as independent entities, the individual is assumed to be a rational agent who knows his interests and how to make decisions corresponding to them, and so on. But one has only to examine an economic transaction closely, as Pierre Bourdieu does here for the buying and selling of houses, to see that these abstract assumptions cannot explain what happens in reality.
As Bourdieu shows, the market is constructed by the state, which can decide, for example, whether to promote private housing or collective provision. And the individuals involved in the transaction are immersed in symbolic constructions which constitute, in a strong sense, the value of houses, neighbourhoods and towns.
The abstract and illusory nature of the assumptions of orthodox economic theory has been criticised by some economists, but Bourdieu argues that we must go further. Supply, demand, the market and even the buyer and seller are products of a process of social construction, and so-called 'economic' processes can be adequately described only by calling on sociological methods. Instead of seeing the two disciplines in antagonistic terms, it is time to recognize that sociology and economics are in fact part of a single discipline, the object of which is the analysis of social facts, of which economic transactions are in the end merely one aspect.
This brilliant study by the most original sociologist of post-war France will be essential reading for students and scholars of sociology, economics, anthropology and related disciplines.

Making Money with Donor Newsletters by Tom Ahern
English | 2013 | ISBN: 1889102504 | 167 pages | PDF | 69 MB
Tom Ahern, one of the world's foremost authorities on donor communications, reveals the secrets behind highly successful and shockingly lucrative charity newsletters. Inside this fast and practical guide, you'll find all the training and checklists you need to succeed even if you're a novice, even if you don't consider yourself a professional writer.
You'll discover the trailblazing Domain Formula for print newsletters, a guaranteed money-maker countless charities have adopted. You'll learn best practices for e-newsletters, too. You'll steer clear of the nine common fatal flaws that kill most newsletters. And you'll see why a strong newsletter is vital to improving donor retention … one of today's highest priorities in fundraising.